Gmail Launches BIMI Pilot

Today, Google announced the launch of its pilot of BIMI (Brand Indicators for Message Identification) in Gmail, an email specification developed by the AuthIndicators Working Group that allows brand logo display within authenticated emails.  The AuthIndicators Working...

BIMI Adoption – June 2020

The BIMI group is frequently asked why a logo isn’t showing at certain mailbox providers, even when a brand has implemented DMARC at enforcement and has published the proper BIMI DNS record. What we’ve identified is that it is commonly thought that BIMI is widely...

Video: Results from the Yahoo Mail BIMI trials

The BIMI Group is happy to announce the launch of our official YouTube Channel with this short video featuring AuthIndicators working group chair, Seth Blank (Valimail) and Marcel Becker, Director of Product Management (Verizon Media) discussing the purpose of BIMI...

BIMI: 2019 in Review and a Look Ahead to 2020

With 2019 in the rearview and 2020 charging ahead, we wanted to provide a snapshot of BIMI developments and look at what’s coming down the pipeline. BIMI made significant strides in 2019. A few of the highlights include: Verizon Media reported positive results from...

BIMI Group Launches New Website

As the AuthIndicators Working Group evolves and more members are added, we’ve taken the time to update our website with new FAQs, new members and a new blog where we will periodically share details about the progress of the working group. We’ve also joined Twitter,...