Where Is My BIMI Logo Displayed?

You’ve gone through the BIMI Implementation Guide and everything looks good on the BIMI Inspector, and now you want to see BIMI in action. Where should you expect your logo to appear? Each participating mailbox provider determines where BIMI logos show up in their...

BIMI Rolling Out to All Apple Inboxes in Fall 2022

Authentication standard drives email ecosystem closer to a universal “no auth, no entry” philosophy SAN FRANCISCO — September 12, 2022 — Apple has joined the growing list of email technology companies implementing Brand Indicators for Message Identification (BIMI), a...

La Poste Announces Support for BIMI

As of August 29, 2022, Laposte.net will begin to display Iogos identified within a BIMI record.  They will display BIMI logos accompanied by a Verified Mark Certificate (VMC) issued by either DigiCert or Entrust, as well as those without one (a.k.a. a “self-asserted”...

VMCs Aren’t a Golden Ticket for BIMI Logo Display

Now that you have obtained a Verified Mark Certificate (VMC) to enable BIMI logo display within major mailbox providers (e.g. Gmail and Fastmail), you may be wondering why your logo isn’t automatically being displayed in their email clients.  After all, you’ve done...

BIMI Adoption – October 2020

Building on our reporting from June 2020 we have updated the BIMI support infographic with changes over the last quarter. The significant changes you might note are: Verizon Media domains including AOL, and Netscape (*Other Verizon media properties may also...